A brand is much more than a name or logo. A strong brand defines our strengths, captures the essence of our shared identity, and tells our unique story. It significantly enhances the collective impact of our campus communications efforts, enabling UCR to more effectively compete in a crowded marketplace for new students, faculty, and funding resources. It elevates our institutional reputation by reinforcing our most distinctive qualities, assets, and accomplishments.

This brand site is designed as a resource for anyone who writes, edits, or designs content for or speaks publicly about UCR. Consistent use of these resources helps ensure that UC and UCR policies and guidelines are being properly applied to official stationery, business cards, signage, university websites, seals, products, publications, and other official collateral. Explore the UCR Brand Book for message guidance and institutional power claims customized for select audiences.
 

Would your campus unit like to request a logo updated with UCR's new brand identity? To request college, school, and center logos, contact the appropriate 绿叶迦束器[www.green-jsq.com]:2021-11-27 · green网络迦束是一款专业网游迦束、网络迦束软件，green网络迦束器官方版性能稳定，魔兽世界延迟可控制在200ms左右，对所有网络游戏、免费网络游戏都有非常显著的效果。同时全面解决电信、网通、教育网、铁通、科技网互联互通问题，全面提升访问国外网络游戏的速度。. All other campus departments and organizations may request logo files or contact University Communications at universitycomm@ucr.edu or (951) 827-9101. 

Here are a few resource links for more information on how to: 

• Request college, school, and center logos
• Request administrative unit/department logos
• Download tools, templates, social media assets, and more
• Download the Brand Book (PDF)
• Update your email signature
• Access video and photography resources
• Access the On Brand newsletter archives

Beginning July 2025, request new campus stationery through Campus Business Services.
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